Top SEO Company Service in San Jose
How to Optimize Your Site for San Jose SEO Services
As a business owner, you know the importance of having a strong online presence when hiring a San Jose SEO expert. You need your business ideas to reach potential customers and clients to gain a competitive advantage.
You know you’ll finish first if you have local SEO services from the best SEO agency in today’s digital world.
But where do you start? Businesses often find that advanced digital marketers with years of experience are extremely high priced making it an impossible investment for many small businesses.
To add to the problem, smart businesses looking to grow also understand that hiring cheap SEO specialists isn’t the answer either. Skimping on quality and expertise in internet marketing often means wasted money and slow, lackluster results.
While low-cost marketing services and freelancers do indeed exist, they can’t accomplish the same results that a quality company can do when it comes to lead generation and getting people to call your phone number daily.
Underpriced freelancers and marketing services generally lack the expertise, tools, and team necessary to run highly successful marketing campaigns.
This explains why hiring low-budget marketing often means getting very slow below-average results. You’ll end up wasting your resources and redoing everything.
It’s not possible to buy a high-performance sports car for the same price as a clunking fixer-upper. SEO is very technical and takes years to learn. An established expert knows his value and won’t compromise on all the value they bring to the table.
Make sure you know what you’re paying for when you hire a marketing service and get clear about what you’re getting.
Here at Viral Web Media, we understand the difficulties involved when evaluating different digital agencies.
It’s why we offer and invite you to book a free call to learn the value that a great digital marketing company can provide.
Digital marketing companies and online marketing services should be able to communicate to you how they will help you build upon foundational online assets. All your marketing efforts should boost your ability to sell your products and services well into the future. It’s an investment.
This is a good prisme to look through when trying to distinguish between marketers who are just making noise against marketers who actually have a long-term strategy.
With the exception of Pay-per-click advertising and very productized type services; building online success takes some time and experimentation even when done according to the best methods available.
A good example of how online marketing efforts compound over time is SEO blogging. This online asset provides a form of exponential growth to your website as you create valuable content that stays highly relevant over time(What we call in digital marketing, Evergreen Content).
- 77% of internet users read blogs (Social Media Today).
- Internet users in the S. spend 3X more time on blogs than they do on email (Social Media Today).
- 44% of buyers say they typically consume three to five pieces of content before engaging with a vendor (Demand Gen Report).
Blogs remain one of the best ways to optimize and rank for organic traffic (free) and a variety of keywords. This is because, with SEO blogging services, each piece of blog content has the chance to rank for a new set of keywords in an SEO marketing strategy.
Many service providers reach their target audience and local customers with SEO blogging to overcome competitors in search results. It’s the best way to drive new keyword-relevant traffic to their site for lead generation and customer acquisition.
Three things to consider when choosing the right service provider and SEO blog service are:
- Look for a provider with an established systemized process. Make sure you understand the process of the agency’s
- Develop a content strategy to rank for the most important keywords and phrases.
- Worth together with the marketing agency to streamline your sales and marketing into a cohesive
The Benefits of SEO blogging
Using a blog writing service is an effective way to improve your website’s ranking in search engine results pages (SERPs) for several reasons.
Business blogging allows you to create fresh relevant content that serves to both promote your image and brand as well as help rank your site higher in SERPs for relevant keywords.
Each new blog post gives you another opportunity to include keyword-rich content which can further your site’s ranking for a larger number of competitive keywords.
With an SEO expert, keyword research can be done to map out the keywords we’re going to rank for before we even start. This ensures that your content will get found before your competitor as you build your website’s authority.
More leads and conversions.
In addition to improving your website’s ranking over the competition, a good content management system like a WordPress blog helps you generate more leads and conversions.
By creating informative, keyword-rich blog posts on the best blogging platform around, you can attract more visitors to your site.
They discover you, become interested in what you have to say, and eventually take advantage of your services.
Once on your site, these visitors can be converted into leads and eventually become new customers through sales copy, effective calls-to-action (CTAs), and other conversion strategies.
Businesses that succeed know how to spark interest, keep visitors coming back and eventually inform visitors on why they should get involved.
Great sales and marketing is about trust, integrity, and delivering high-quality products and services. Blogging serves this purpose by gaining trust and communicating value to potential customers.
Increased Traffic
In Silicon Valley and similar competitive landscapes, not being found on the first page of google is a virtual death sentence for your business and it’s ability to compete.
SEO blogging solves this problem by providing online visibility, new visitors and relevant traffic to your business’s website on a regular basis.
Organic search results
Local businesses reap huge benefits from getting keyword-specific traffic from some very important keywords.
Keyword-optimized blog posts offer a great strategy to get ranked and stay ranked for these tough keywords. And it’s why we’ve developed as a San Jose SEO agency with a strong reputation in the greater San Francisco bay area.
We know that search engine rankings are highly dependent on new content. As you’ve probably heard, “Content is King” and if regular content isn’t being produced, rankings will inevitably fall over time as competitors implement their own content marketing strategy.
How to Optimize Your Site Using Blogging Services
Keyword research is the first critical step to developing a plan when blogging for SEO results. When you chose the keywords you want your own blog to rank for, you’ll want to use keywords for on-page optimization that are relevant to your business and industry.
Best practices include finding relevant keywords with good search volume that aren’t too competitive. The goal is to get on the first page of search engines with minimum effort.
Tools like Google AdWords Keyword Planner, SEM rush, and Ahrefs help greatly when conducting research to find the best keywords for your SEO campaign.
Optimize your website content.
Once you’ve chosen the keywords you want your site to rank for, you’ll want to ensure that your website content is fully optimized. This means including locally based keywords like ”San Jose Financial Advisor” for example in your titles, meta tags, and header tags.
You should use dozens of researched related keywords throughout the body of your text for it to be optimized on google. Content marketers and expert bloggers go through years of training to do this correctly.
Build backlinks.
Links on other websites linking to yours via clickable links are called backlinks. They are an important part of SEO because they are a primary measurement of trust with search engines.
Backlinks from trusted and well-known websites are organically built by providing great content that deserves attention. All things being equal, the more backlinks a site has, the higher it will rank in the search engines.
One primary way of building backlinks is by guest blogging and writing blog articles for other websites within the same industry. This is a win-win for both parties because the website displaying your article gets free content while your site gets a valuable backlink in return.
Other ways to gain backlinks for an SEO campaign include directory submissions, writing source articles for reporters, publishing guides, and sharing your content on various social media accounts and social networks.
- Social media is the most popular channel for driving blog traffic (Orbit Media).
Choose the Best SEO Blog Service in San Jose
The first thing you should do when choosing an SEO blog service or digital marketing firm is to find a provider with an established strategy. The best marketers deliver on their promises with systems that they put in place from day one.
Chose someone who has a specific direction to follow. The days of just getting tons of untargeted traffic aren’t enough anymore.
Visitors to your website need to be from your target audience who are actively searching for the services that you offer. A single qualified visitor is more valuable to your business than a hundred visitors who will never become customers.
This is precisely why developing a content strategy is so important. If your content doesn’t appeal to the wants and needs of your target customer then you’ll end up wasting valuable time, money, and energy on your marketing efforts.
How content strategy can grow your business.
One of the most important things to look for in an SEO blog service is a long-term growth strategy.
A good content strategy focuses on creating high-quality, keyword- rich content that will simultaneously attract visitors and help improve your search engine rankings.
A strong provider will offer content creation services packaged together with social media marketing and email marketing to help promote your blog’s visibility.
- 97% of bloggers promote their blog posts via social media, and 66% use email marketing to direct people toward their content (Statista).
Remember, content is ultimately for humans, not for search engines. Masterful content marketers understand this crucial fact and are experts at seamlessly crafting content that pleases both.
Make sure the provider offers strategic SEO services.
When choosing an SEO blog service, consider which marketing services can be used in conjunction and thereby act as force multipliers.
Services such as pay-per-click advertising and social media marketing can be combined to maximize your marketing campaign’s effectiveness giving you a distinct strategic advantage.
Conclusion
Blogging is a primary method of gaining traffic and generating leads and conversions for most websites.
With the right digital marketing agency on your side, we act as a force multiplier to provide your business with new possibilities so you can thrive.
Business owners looking for marketing agencies to improve their website’s ranking in the major search engines measure a campaign’s success by leads and sales.
That’s why we attract, educate, and provide value to our clients so that they can pass the value forward to their clients.
We’re here to help you with all important areas of online marketing including blogging, web design, building an online store, and much more. Save yourself years of wasted time, energy, and money by hiring an experienced professional today.
Let’s take your business to the next level.
Contact us today and talk to the best San Jose SEO company in the bay area for your SEO San Jose needs.
Let’s talk today to learn more about our SEO strategies for service business lead generation.
Sources:
(Social Media Today) https://www.socialmediatoday.com/news/the-benefits-of-blogging-20-stats-business-owners-need-to-know-infograph/511816/
(Statistica) https://www.statista.com/statistics/487515/blog-posts-promoting-bloggers-us/
(Orbit Media) https://www.orbitmedia.com/blog/blogging-statistics/